C4 is offering a series of ongoing webinars where you will learn best practices and hone your skills in the behavioral health field. We are hosting our webinars free of charge. Currently, there are no continuing education credits available.


View Past Webinars


How to Engage Your Team like a World-Class Leader


Time:          Webinar Date to be Announced Soon!


The best leaders in the world know how to get people on board and taking action on a shared vision and strategy. How do they do it? What mistakes do many of us make when aiming to coalesce our teams? How can already successful, top level leaders, hone their skills to truly bring out the best in their people? This webinar will cover the three core competencies practiced by the most effective leaders in the world when it comes to engaging and mobilizing a team or an entire organization. Each core competency will be flushed out with specific action steps that participants can take to immediately enhance their efficacy as leaders, or to mentor others in their organization when it comes to engaging their people.

Attendees are encouraged to come to this webinar ready to take notes – this content-driven learning experience is rich in practical application and something many will want to implement immediately!

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Ilana Zivkovich, MSSW, LCSW, LCDC, CDWF

An experienced executive, certified executive coach, and masters prepared licensed mental health professional, Ilana is respected for her ability to assist top-level executives in building world-class professional teams. An adept facilitator, effective leadership coach, and dynamic public speaker, Ilana is passionate about creating engaging and highly interactive development experiences for professionals that merge personal growth with professional empowerment, ultimately driving desired business outcomes.

Prior to founding Werq, Ilana held a variety of executive level positions in the behavioral health care sector. These experiences allowed Ilana to hone her skills in identifying and developing the next generation of leaders, enhancing workforce engagement, designing and executing strategy, and developing workplace culture that aligns with measurable behaviors and drives desired corporate results.

Ilana holds a Masters of Science in Social Work (MSSW) from the University of Texas at Austin, and is a Certified Executive Coach, a Licensed Clinical Social Worker (LCSW), Licensed Chemical Dependency Counselor (LCDC) and a Certified Daring Way Facilitator (CDWF).


Leveraging Learning Best Practices to Increase Engagement and Improve Outcomes


Time:          August 29, 2018 @ 2 PM EST


Addiction and recovery is a subject matter that includes knowledge areas, its own language and vocabulary, and requires learning, often with a steep learning curve, at a time when patient’s minds are compromised due to recent use of drugs and alcohol. Our patients and clients are actually “learners” in this new environment, our clinical staff members the “educators”. Do you leverage proven learning principles and best practices when developing or implementing your curriculum? In this session you will:

  • Identify opportunities within your program where learning best practices can be applied
  • Assess your approach to curriculum development and identify current gaps
  • Learn the basics and importance of addressing different Learning Styles and the benefits of their use
  • Assess your current curriculum and identify opportunities for improvement
  • Set one goal to take back to your organization


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Tom Karl, BA

Tom Karl founded R1 as the result of his own personal experiences in addiction and recovery. The idea for the Discovery Cards came to Tom following a relapse when he noted a lack of practical tools in addiction treatment settings. He has used the creation of the tools to help him better understand himself and address his own personal challenges. Through R1, Tom’s goal is to put impactful self-discovery tools into the hands of individuals in recovery and empower them to change their lives. Tom has 25+ years of experience in learning and development, and employee engagement, working with global companies, government agencies, and education institutions. Tom is active in the recovery community and volunteers with patient engagement programs.

Prior to R1, Tom was the Senior Vice President at Lee Hecht Harrison and a Partner with MasteryWorks. At Lee Hecht Harrison, Tom was the Global Practice Lead for Employee Engagement and Career Development Solutions where he led the go-to-market strategy for all products and services. In his role, Tom consulted with clients to design, develop, and implement learning solutions to address their pressing human capital needs. At MasteryWorks, Tom led the product strategy to create the first multi-language career portal learning solution in the industry (including assessment tools, e-learning modules, career discussion planners, articles, and links to existing organization HR technologies and career resources). MasteryWorks’ seminars, assessment tools, and career portals were licensed and deployed globally. Tom, with his partner and team, built an international reputation for career planning and was acquired by Lee Hecht Harrison in 2014 after a two-decade strategic partnership.

Tom has a B.A. in Economics from Duke University and currently volunteers on the Patient & Family Engagement Advisory Council at Inova Healthcare System in Virginia.


Positioning Your Center for Long-term Growth and Success


Time:          September 20, 2018 @ 1 PM EST


Let’s face it, too many centers are dependent on single marketing channels, like Adwords or Facebook, but this is expensive and unsustainable in the long-term. It’s also why we’ve seen so many organizations close down centers or shut their doors completely in the past year. There needs to be a healthy balance of admissions coming from professional referrals and alumni in addition to standard marketing campaigns.

This webinar will discuss current trends in the field and what is and isn’t working post-Adwords. In addition, it will provide strategic advice on what you can do today to ensure the long-term health and sustainability of your center for tomorrow.


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Nick Jaworski

Nick Jaworski is the owner of Circle Social Inc, a digital marketing agency that helps recovery centers and other healthcare organizations connect with patients and their communities to grow their census. He is also an advocate for a more human-centered, individualized and evidence-based approach to addiction treatment due to having gone through his own addiction issues as a youth.


The Straight and Narrow Bottom Line: Law and Ethics Related to Third-Party Payment


Time:          October 17, 2018 @ 1 PM EST


This is a pre-recorded presentation that originally took place at the Addiction eXecutive’s Industry Summit on March 6th, 2018.

This presentation – led by an experienced health care attorney who advises addiction treatment programs and urine drug testing laboratories – will include an overview of laws, regulations, policies, and ethics related to payment from private and public third-parties. The discussion will touch on the Federal Anti-Kickback Statute, state anti-kickback and fee-splitting statutes, the criminal health care fraud statute, False Claims Act, and the Affordable Care Act. This presentation will provide a timely discussion of the legal issues regarding the utilization of, and billing for, urine drug testing, including billing fraud and pass-through billing arrangements with clinical laboratories; collecting insurance payments made directly to patients; assignment of benefits; insurance enrollment; and copayment collection. Applying his practical experience and recent case law, enforcement trends, and legislation, the presenter will provide attendees with an understanding of how treatment programs and laboratories can comply with relevant laws and regulations, obtain reasonable payment, and ensure that safeguards are in place to protect the safety of patients and prevent civil and criminal liability.

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Michael C. Barnes, Esq

Michael C. Barnes is the managing partner at DCBA Law & Policy in Washington, DC. He has served as a strategic advisor to executives at multinational corporations, primary legal counsel to national health care service providers, and compliance officer for multi-state providers of behavioral health care. Mr. Barnes has authored more than 10 scholarly articles, presents frequently at conferences nationwide, and performs legal analysis for radio and TV networks, including CNN, HLN, and FOX News. Mr. Barnes is also the executive director of the Center for Lawful Access and Abuse Deterrence (CLAAD), a national non-profit working to reduce prescription drug abuse. He previously served as confidential counsel in the White House Office of National Drug Control Policy.


How Most Therapists Make Anxiety Disorders Worse and What To Do Instead


Time:          November 14, 2018 @ 12 PM EST


Learn about how anxiety lives on safety behaviors, and how many therapists grow their clients’ anxiety by colluding with avoidance, reassurance-seeking and compulsions. Turn your therapy practice upside down, by using evidence-based techniques from exposure therapy (ERP) and Acceptance and Commitment Therapy (ACT) to help your clients reduce anxiety for a lifetime.

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Andrea Kulberg, PhD

Dr. Kulberg is a licensed clinical psychologist with 20 years of experience in the treatment of eating disorders and anxiety disorders. She has been employed in various hospital, residential and outpatient settings, including Eating Recovery Center of Denver’s Child & Adolescent Eating Disorders Program. She is currently the Clinical Director at La Ventana of Santa Barbara, a partial hospital and intensive outpatient center for the treatment of eating disorders and other mental health problems. Due to her background in clinical neuropsychology, Dr. Kulberg brings an understanding of brain-behavior relationships to her work, and is able to treat complex cases wherein patients may have developmental challenges or acquired neurological problems. After her initial training in San Diego at Alliant International University, Dr. Kulberg taught psychology at both the undergraduate and graduate levels.


Substance Abuse Treatment and Recovery: 2018 Year End Policy Review


Time:          December 5, 2018 @ 1 PM EST


2018 has seen many great advances on the policy front for SUD treatment and recovery advocates with Congress spending a record amount of time on the issue. This webinar will sort out rhetoric from reality and evaluate our success versus what still needs to be done. We will examine legislation, attitudes, spending, and other subjects from a policy perspective while also examining how our message needs to evolve in the future.

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Andrew D. Kessler, JD

Andrew D. Kessler, JD, is founder and principal of Slingshot Solutions LLC, a consulting firm that specializes in behavioral health policy. With 15 years of policy experience- and over a decade in behavioral health- Kessler is a fixture in circles that advocate for substance abuse treatment, prevention, and research. He collaborates frequently with congressional offices, the White House Office of National Drug Control Policy, the National Institute on Drug Abuse (NIDA), the Substance Abuse and Mental Health Services Administration (SAMHSA), and other federal actors.

Kessler has written legislation and report language published by both the House and Senate, and has presented orally before such bodies as the Scientific Management Review Board, the College on Problems of Drug Dependence, and the National Conference on Addictive Disorders. He sits on the board of directors of the Coalition for Health Funding, as well as the inaugural board of directors of the Institute for the Advancement of Behavioral Health Care.

Kessler received his Bachelor of Arts in 1993 from Washington University in St. Louis. In 1999, he graduated from American University’s Washington College of Law, where he received multiple awards and recognition for his legal analysis and moot court performance, including his appearance as a finalist in the upper-class moot court competition in 1998. He lives in Fairfax, Virginia, with his wife and two children.



Intergenerational Stress Patterns of Healthcare Professionals in the Workplace: Strategies to Improve Performance and Collaboration


Time:          December 12, 2018 @ 1 PM EST


The purpose of this workshop is to review patterns of various age groups in the healthcare workplace and the potential stress patterns that often results. Examination will demonstrate the impact of age groups and how this may affect the collaborative approach in patient oriented healthcare. The presentation will review traits, socialization, specific determinants and styles of learning as well as philosophical roots of professional healthcare roles. The program will identify common age-related stressors that impact performance of when caring for others and the methodologies to improve collaboration and peer respect. The ultimate goal is for the attendee to recognize that professional self-awareness in all age groups, ultimately improves self-satisfaction and helps to promote improved patient care.

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Donna White, RN, PhD, CS, CADAC

Donna White, RN, PhD, CS, CADAC is a consultant Addiction Specialist for the Lemuel Shattuck Hospital, a Public Health Hospital for the Commonwealth of Massachusetts. Past positions were the former Chief Operating Officer and Nurse Executive at Worcester State Hospital, and the Director of Nurses and the Director of Chemical Dependency Services as well as the Dual Diagnosis Program at Pembroke Psychiatric Hospital. She is now a Master Trainer for the Department of Mental Health.

She is a graduate of Boston City Hospital School of Nursing and earned a BSN from Curry College in 1985. In addition, she completed graduate studies at the University of Massachusetts/Boston, is a licensed drug and alcohol counselor with an additional certification in advanced Drug and Alcohol Counseling, is certified in Chemical Dependency and Addictions Nursing, and is certified by the ANCC as a Clinical Nurse Specialist in Public Health Nursing.

Dr. White is the 2006 recipient of the Peer Assistance Award from IntNSA and was recently inducted as a Board-Certified Fellow at the American Academy of Experts in Traumatic Stress. In 2007, she was the first recipient of the Fong-Bressler Award for Outstanding Preceptorship in the Graduate Program for the Massachusetts General Hospital Institute of Health Professions. MNA awarded her the Addictions Nursing Award in 2009. In October, 2010, she was recognized by the Commonwealth of Massachusetts with the award of Champion of Public Health. In May, 2011, she was awarded the Nancy Valentine Leadership Award from the New England Chapter of the American Psychiatric Association and in 2013, she was voted Mentor of the Year by the International Nurses Society on Addiction Nurses. Most recently, in 2014, she was given the Heart of Nursing Award from the University of Massachusetts/Boston Sigma Theta Tau Chapter. Donna is the author of an Addictions Competency Based Program in the Dept. of Public Health Hospital where she now consults. She has many publications to her credit and recently co-authored a chapter on Addictions Nursing in a Psychiatric textbook. In addition, she was part of a video production addressing suicide in adolescents in Massachusetts. In 2015, she was inducted as a Fellow in the International Nurses Society on Addictions. She is the recipient of many Community Awards and nominations.

Dr. White is the statewide Chairperson of the Massachusetts Nurses Association Addictions Council, and oversees the Peer Assistant Program for HCPs seeking help in recovery. She is certified by the Green Cross Foundation as an educator and therapist in Compassion Fatigue concerns and is a specialist in Addictive Disorders, Compassion Fatigue and Vicarious Traumatization in Healthcare Professionals. In addition, she is a member of the International Trauma Specialists Dr. White is a Clinical Instructor for Boston Area Colleges …graduate NP programs as well as baccalaureate level for Community Health Clinical work and is a Visiting Scholar for local colleges. In addition, she provided oversight for the clinical practicums of counseling students and consults to department chairs for all medical/professional clinical experience rotations at the Shattuck Hospital. She has lectured at many facilities and agencies and is a recognized leader in the field of Addictions, Impaired Practice and Peer Assistance, as well as Healthcare Professional Stress.